Fizz City Films brought 2001 to a close with the production of First Federal Bank’s commercial campaign. Comedic spots were directed by Fizz Director Michael Pietrobon with Mark Simon as Executive Producer, Director of Photography. Casting and photography took place in Orlando, Florida.

Disney’s “Town of Celebration” provided the sunny Americana setting Pietrobon was looking for. However, with Christmas a week away, the production team had to constantly redress and shoot around the town’s seasonal dressings and was put to the test daily around 5:00 p.m., when Disney’s Main Street was dusted with art ificial snow. “I’m fairly certain it’s the first time snow flurries have appeared on the daily production report while shooting in Florida, at least for me,” documents Pietrobon.