Tube Lights Up Tube Lights Up
Tube’s work for Progressive Lighting.
After seven months of production design services for Progressive Lighting, Tube together with Media Resource Group recently wrapped up a multi-phase marketing project to launch the lighting distributor’s new product line, the KPP Builder Collec tion. The project included the creation of a catalog, DVD, and interactive CD-ROM. The DVD will be used as the opening presentation during the launch event and the CD-ROM will be used as a sales and marketing tool for the account executives.
For the past 2 years, Tube has maintained the broadcast account with Progressive Lighting through Linda Roe of Media Resource Group and local Atlanta producer, Mark Feinberg. Coming up in the spring, Tube will continue to provide audio, design, and editorial services for their 2002 spring broadcast campaign.