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Issue 12-1 (Ozcetera)
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Freebairn Gets FATS


Freebairn & Co. has been retained by Firearms Training Systems, Inc. (FATS) to provide some explosive strategic marketing communications services that will include branding, advertising, and public relations. FATS designs and sells software and hardware simulation training systems for military, law enforcement, and security agencies the world over. Freebairn's interactive division, Bits in Motion, has been working with FATS for more than two years. Freebairn will also support the launch of important new technologies, as well as assist with the celebration of FATS' 20th Anniversary celebration in 2004.

In addition to this new client, Freebairn also added two others to the roster: Chamberlin Edmonds & Associates, a specialist in patient eligibility and revenue recovery services for hospitals; and Hyco International, a global supplier of hydraulic cylinders to industrial markets. Both companies selected Freebairn to provide full service marketing communications programs, including branding, advertising, media, marketing materials, interactive communications and public relations.


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