The Merge Agency does some strategic combining of its own, as the midtown firm joins up with The North Highland Company, one of the nation's leading management and technology consulting companies. North Highland recently closed on a minority investment in Merge. Both companies will continue to operate independently, but will now work closely to develop blended service offerings and leverage existing and new client relationships.

Michael Taylor, CEO and founder of Merge Agency, commented, "Formalizing this relationship will accelerate the ability to address two major market trends: the continued rapid growth of the web as a communication and business tool, and the continued overlap of marketing and technology. Together, there is an impressive track record of jointly delivering business, marketing, and technology solutions from strategy through implementation."

While both companies will maintain their individual focus, they look forward to the combined opportunities that lie ahead. Clients will have the opportunity to take advantage of each company's specific services Ñ even more so than in the past five years. North Highland will be able to offer additional services while Merge clients will have a resource for strategic business process and other consulting, in addition to Merges' communications offerings.