Acuity, Inc. has beefed up their client roster with the addition of four new clients: Noodle, CREW-Atlanta, Zip Wireless Products, and Community Housing Resource Center.

Noodle, an ultra-modern Asian noodle bar, features ambient locations in Midtown Atlanta and Decatur with dishes ranging from lettuce wraps and basil rolls to steaming bowls of fresh Japanese and Thai noodles. Acuity is currently assisting the restaurant with ongoing advertising and direct mail campaigns to support both Noodle locations, and will be working with them to strategically plan and move their marketing efforts forward for their newest venture in College Park featuring American cuisine.

The Atlanta chapter of Commercial Real Estate Women, or CREW-Atlanta, is an organization of real estate professionals dedicated to enhancing the success and fostering the development of women in commercial real estate by providing resources and business opportunities. Acuity will assist the 23-year-old association with a comprehensive redevelopment of its Web site. The new design is intended to not only establish an interactive image consistent with CREW-Atlanta's mission, but will also increase the site's level of functionality and accessibility for members and the community.

Acuity's Web design expertise will also extend to Zip Wireless Products. The wireless communications materials supplier provides replacement parts and accessories, as well as pre-paid wireless and refurbishment services, to distributors and retail establishments. Acuity will be performing a complete Web redesign to incorporate a new look and feel that exemplifies the company's dedication to quality products and customer service. The site's navigation system will also be simplified to allow visitors to understand exactly what services Zip Wireless provides, to browse the site easily, and to quickly locate the items they want. In addition, Acuity is developing customized content management tools for the Web site and is working with the company on upcoming direct marketing efforts.

Community Housing Resource Center (CHRC) is a non-profit organization whose mission is to provide and support affordable housing choices in under-served communities in Atlanta and the Southeast. To assist the organization's growth initiatives for its three main service lines - emergency repairs, service/learning, and design studio services - Acuity will develop a strategic marketing plan. The plan will include in-depth research, evaluation, recommendations, and a timeline for implementing marketing efforts that will effectively increase revenues.