In this Issue...
Brent Dey is a writer, producer and creative thinker specializing in catchy taglines and effective communications for Fortune 500 companies.
Charles Hayslett, Chairman and CEO of Hayslett Group, works with many health-care clients including Phoebe Putney, Medical Center of Central Georgia and the Georgia Alliance of Community Hospitals. Previously, Charlie was a senior vice president with Fleishman-Hillard and spent 10 years with BellSouth Corporation as its senior speechwriter and manager of several public relations functions. Before joining BellSouth, Charlie was a reporter for The Atlanta Journal, covering most of the paper's major political and public affairs beats. He has also worked at Cohn & Wolfe and C&S National Bank. Charlie graduated from the University of Georgia with a degree in journalism and is currently a member of the Metro Atlanta Chamber of Commerce Board of Advisors, as well as a member of the Advisory Board for the Henry W. Grady College of Journalism and Mass Communication.
Fauve Yandel, is a senior account manager at Hayslett Group, Strategic Communications. Prior to joining Hayslett she served as PR Director for Futures, a national 501(c)(3) foundation and was named Managing Editor for internet.com Corp.'s Atlanta newsroom in 2001, focusing on Atlanta's corporate technology community. Among the positions she held during her 11-year career at The Atlanta Journal-Constitution were government reporter, general assignment and sports writer, as well as copy editor for CoxNet. She is a former member of the Board of Directors of Futures and the recipient of the Key to the City award from the City of Morrow, Ga., for excellence and fairness in journalism. In her spare time, Fauve is working on a novel about baseball.
Michelle Clark, Manager of Production and Marketing at Hayslett Group, directs and coordinates the production and design of all Hayslett Group's client collateral and pre-press materials, manages the company's marketing and Web site and produces the company newsletter. In a former life she worked as the Manager of Production & Design at Oz Publishing! Right this very second, she is working on the design and development of an id system for a law firm, a website for the disabled, and a community magazine for a southern hospital. Michelle would like to note that she totally loves this business and that in general graphic design rocks. (Cover Design)
A native of Indiana and a graduate of Purdue University and Emory University Law School, Jon Lee Andersen, Esq. has been a practicing attorney in Atlanta for over 15 years. He focuses his practice in the advertising, marketing, promotion and intellectual property fields.
Andersen's clients include advertising agencies, marketing firms, traditional retail and wholesale businesses, e-commerce companies and freelance professionals. A regular lecturer at The Portfolio Center and The Creative Circus, Andersen's work includes advice and assistance in sweepstakes, contests, promotions, unfair trade practice, labeling, testimonials and endorsements, copyright, trademark and licensing.
