inter.logic.studio's Year of Explosive Growth inter.logic.studio's Year of Explosive Growth
Michele Molitor, Director of Creative Services, inter.logic.studios

Rapid growth of the client base at inter.logic.studios, an interactive agency which specializes in the architecture and building of Web sites and intranets, has spurred staff expansion and promotions. Michele Molitor has been named Director of Creative Services, and Gene Elder will serve as Chief Financial Officer. Eric Pohl has been promoted to Applications Director for the agency, and Brian Hollahan has been promoted to Director of Operations. The staff has actually increased 127% since 1996. In 1997, inter.logic.studios added Wools of New Zealand and Blimpie International, Inc., to their client roster. Annual revenues doubled in 1997!

Inter.logic added two new areas of service in response to the growing market needs. A new Marketing Department will provide competitive research and market analysis for client projects. Executive Vice-President and founding partner Allison Stapleton will head the department that will develop and execute marketing and public relations strategies to increase the visibility of sites created by inter.logic. An Information Architecture Department was also established to provide enhanced project definition and information. Informational Architecture will produce functional designs and determine site navigation. This group will be staffed with systems engineers, instructional designers, and information specialists headed by Mark Tyson, another founding partner of inter.logic.