Larry Smith Wins Infinite Energy And Bennigan's Larry Smith Wins Infinite Energy And Bennigan's Larry Smith & Associates, Inc. Advertising and Design has landed two major new accounts. With twelve restaurants in Georgia, Tennessee, and Mississippi The Grand Companies has tapped LS&A to create new promotions for their Bennigan's Irish Grill & Tavern franchises. The first promotion developed by LS&A targets the company's four Tennessee restaurants with free standing inserts, collateral, and outdoor. Four promotions are planned for next year. Infinite Energy, a natural gas provider with the third largest marketing presence in Florida, will be entering the deregulated Georgia market. LS&A is developing advertising and collateral materials for the provider.