Atlanta based communications management firm, Jackson Spalding has hired Trudy Baker and Amy Gerborg to address the company’s client growth and strengthen its electronic media relations expertise. Baker comes to Jackson Spalding from the National Broadcasting Company’s (NBC) southeast bureau in Atlanta where she served as associate producer. She covered news events throughout the region for the TODAY Show, NBC Nightly News with Tom Brokaw, MSNBC, and Dateline NBC. She also has experience with NBC’s broadcast of the 1992 Summer Olympics in Barcelona, and on shows such as Saturday Night Live and Late Night with Conan O’Brien. Baker will help manage the Children’s Healthcare of Atlanta, Robinson-Humphrey, and Delta Air Lines accounts.

Gerborg comes to the firm after several years as Manager of Marketing and Media Relations for the Atlanta Humane Society. As Manager, she directed external marketing, promotions, and media presentations. She will help manage the firm’s account work for HNTB, Children’s Healthcare of Atlanta, and Asset Management Outsourcing.

Jackson Spalding has also added to its client list by landing investment banking and brokerage service company, Robinson-Humphrey. The agency will provide long range planning and media relations support for Robinson-Humphrey, a leader in public finance for governments and their agencies in the southeast. In addition to Robinson-Humphrey, Jackson Spalding recently won work for Delta Air Lines Relationship Marketing, and Children’s Healthcare of Atlanta.