The ice storm that crippled Atlanta over Super Bowl weekend didn’t stop Inertia Films. Crews at the award winning film company worked 15 shoots for nine different clients during the storm. Most of the work was related to the pigskin celebration — “NFL Now” and “Dayside” programs, Turner South, Fox SportsNet, MSNBC’s Imus, and NFL International. Remaining jobs centered on clients TV Guide and Turner South’s “Southern Living Presents.”