Duffey Joins Technology/Pregnancy Craze Duffey Joins Technology/Pregnancy Craze
Duffey Communications adds four new technology clients to its B2B group. The combined billings of these partnerships are projected to reach $2 million. Duffey will manage the companies’ public relations and marketing communications. Duffey will also be responsible for brand development and strategy for e-companies AutoVista Network, IMPACT Innovations, PhoneOnline.com, and XP Technology. The companies’ offerings range from automotive collision repair and e-solutions for business, to custom wireless data and wireless communication solutions.
Duffey will be in line for any start ups, from dotcoms to possible IPOs. Golden Egg, a venture marketing business incubator and accelerator, was recently added as a unit of the company. The egg is designed to create demand, differentiation, and marketplace direction for early stage companies.
Duffey also announced the addition of two new B2C clients. Medizeus’s mission is to improve women’s health by offering them secured access to their medical records online. The secure database contains results from medical tests and mammograms, which is made available to patients and to their doctors. Duffey will also work on Holiday Inn’s public relations, media relations, Web marketing programs, and promotional campaigns such as the One Million Free Nights program.