Sometimes one word can say so much. Not just a Hallmark sentiment, The Jack Morton Company, a brand communications agency, has changed its name by one word to signify the company’s expansion, geographically and strategically. Jack Morton Worldwide (JMW) took effect in the end of July and will become effective in Europe and Asia-Pacific over the next few months. Alongside, the nomenclature shake up, JMW announced key appointments to its worldwide Executive Committee. In April, JMW expanded its geographic reach by acquiring several substantial assets of the Communications Group of Caribiner International, Inc. The company that emerged represents 1,200 professionals in over 30 locations worldwide.